Corporate
Overview
Sara Group of Companies Business
are widely diversified into Marketing of FMCG products, Luxury Items,
Personal Care & Household Product, Cosmetics, Watches, Fashions
& Advertising etc.
We exclusive distributors for
many internationals Brand Products. We sell their brands to all
relevant Retail Trade Sectors and to selected Local wholesalers.
Using a Systematic methods and Flexible structure of autonomous
Sales and Marketing Business Units, we facilitate local implementation
of global marketing strategies.
Application of our in-depth knowledge of the unique and rapidly
expanding Middle East and Saudi Arabian market typically results
in brand share growth, and product category expansion.
Sara Group of Companies are:
» Sara Corporation
» Paris Gallery
» Sara United Advertising
» Sara GMC
» Sara Regional
» Sara Emirates
OUR MISSION is to offer
consumers exceptional products of the highest international quality,
which contribute to an improved life-style.
We aim to provide:
» Service excellence.
» High standards of professional expertise.
» Efficient and ethical dealing in all our relationships.
» Full participation in the growth and development of the
local economy.
Our prime OBJECTIVE, consistent with our mission
and business philosophy, is to ensure long-term, profitable growth
and development of the Brands that we Market.
The METHODS we apply include:
» Careful evaluation and selection
of opportunities
» Focus on international products that ideally have achieved
success in at least one major world market
» Assessment of the market potential through research using
both external and internal resources
» Adapting our organisation structure to reflect and anticipate
market changes and marketing needs
» Setting and achieving high performance standards, based
on ambitious goals
» Ensuring that our training, motivation and reward systems
encourage over – achievement

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